New Australian Betting Sites: Which Sites Should You Try in 2026?
There haven’t been any new Australian betting sites launched in the last few years, and we’ll soon tell you why. But we will point you to some excellent, established ones that are tried and trusted and highly recommended by us, while also explaining some of the ‘new’ features they offer, which you may like.
Best New Betting Sites for Aussies to Try in 2026
Spoiler alert: the list of new Australian Betting Sites that are ‘new’ in the sense that they launched in the last year or so is pretty thin on the ground. But we do have some that have a new element to them, some way or another, so let’s talk you through them.
Picklebet
- Licensed by the Northern Territory Government
- 20+ sports for betting
- Android and iOS apps
- No live betting
Not a new bookmaker as such, given it launched in 2021, but compared to a Sportsbook like Bet365 that has been around since 2001, it’s still pretty new by those standards.
But if it’s not a new sports betting site by launch date, it certainly has new elements that very much belong in 2026.
One is that it very much embraces the use of social media among its users. Customers can show winning bets on their ‘socials’, share their betting tips ahead of the next big event, or get involved in some betting/sports-related banter for a bit of fun.
Then there are pick’ems: free-to-play prediction contests where users forecast AFL game outcomes on AFL Betting Sites, soccer matches, and the like. They’re also perfect for sharing on social media, with the Sportsbook posting related leaderboards there as well. The nice thing about these is that customers can enjoy the thrill and excitement of picking selections without risking their own money and can still win real cash.
So Pickletbet really does lead the way in terms of creating a community among its users, which is very ‘year 2026’.
Betfair
- Full iOS and Android apps
- Fantastic range of markets
- Outstanding customer support
- Extremely user friendly site
- Complex for beginners
Another one that can’t be said to be a new betting site if you only look at the date that it went live – 2000, in the UK – but has an element to it that can certainly be considered ‘new’ to you if you haven’t experienced it before: its betting exchange.
A betting exchange works like the stock market in that it relies on the laws of supply and demand. At all other new bookmakers, it is the bookie, or the house if you prefer, that sets the odds on an event happening. At the Betfair Exchange, you can also lay odds on the event happening, or ‘playing bookie’, which is the same as betting that it won’t happen. That’s why it’s worth considering when comparing Cricket Betting Sites: you can back Australia to win the next ODI World Cup at 5.0 (you think they’ll win); or you can lay them at 5.0 instead (you think they won’t win).
Customers with winning bets then pay a commission on their wins; losing customers don’t. However, Betfair is one of the Fast Withdrawal Betting Sites, so you won’t have to wait long to acess your winnings.
But Betfair also has a perfectly good Sportsbook operating alongside the Exchange that works the same way as any other Sportsbook would with fixed odds across endless sports. So it may be easier for the novice punter to play at, and a fine Bet Builder product.
Unibet
- Impressive market coverage
- Live streaming
- Reputable brand & fully licensed
- Fast withdrawals
- Support services not 24/7
Yes, you guessed it; this one didn’t open its virtual doors that recently, either. Well, unless you consider 1997 recent!
It launched in Europe in 1997 and has a real European flavour to it, even when operating in Australia, which isn’t a bad thing.
One of the ‘new’ elements is the sports it offers, with one of those being esports. Games played by esports ‘pros’ available to bet on include CS2, Call of Duty, Dota 2, League of Legends and Valorant, with many of them having as many as 20 different markets to wager on, and being available to watch on livestreaming.
Esports is officially the fastest-growing sport in the world in terms of popularity, so you can see why the betting interest in it has also grown exponentially over the past few years. Furthermore, Small Deposit Betting Sites like Unibet, make it easier for new bettors, since you can stake less while still acessing major esports markets.
Other somewhat under-the-radar sports you can have a punt on that are popular now but weren’t in the past include UFC/mixed martial arts and even WWE Wrestling.
Advantages of New Betting Sites
New online betting sites often aim to upset the status quo of the betting industry, and with that, come certain advantages to the customer.
One of those is that they may offer higher odds to stand out from the more established ones. Better odds at new bookmakers in Australia mean a bigger payout every time you have a winning bet, and these small (or not so small) differences in payouts really do add up over time; you’d be surprised by the extent to which they can affect your overall profit and loss.
Another is that they may use novel forms of gamification, free-to-play contests, or place greater emphasis on social media and community-building to attract a new generation of sports bettors.
It’s also possible that when new bookmakers in Australia launch their site/app they do so by focusing on the speed, ease of use, and intuitiveness of them from the very start, rather than waiting a few years to improve on what they already have, which can happen at more established sportsbooks.
Disadvantages of New Betting Sites
Of course, some of the above can work the other way at new betting sites for Australians.
A bookie that has been around for 20 years has seen it all before, so may be better prepared to handle site crashes, customer queries, or other problems that require a cool head and sound judgment.
It’s also possible that the new Aussie betting sites don’t yet have the resources to appoint sufficient account managers or even Customer Service agents, so you may have to wait a while for your query to be dealt with. They may also lack such features as blogs, in-play stats or livestreaming, for the same reason: costs and lack of human resources.
In summary, you may be going from an ‘old’ betting site that ticks all the boxes to a new betting site that is at the beginning of its learning curve, but not quite at the same standard as the former, just yet.
How to Sign Up at a New Betting Site
So now that you know a bit more about new Australian bookmakers, plus some of their pros and cons, let’s talk you through opening an account at one.
- Choose a licensed sportsbook from our list of recommended new betting sites for Australians. Make sure the site is legal in Australia and fully licensed by the appropriate gaming commission.
- Visit the official website or download the app: Click on the link you’ll find on the banners of this page.
- Click Sign Up or Register: This button is usually located in the top-right corner of the homepage.
- Fill out your personal info: Enter details like your full name, address, phone number, date of birth, and email. It’s important that they’re 100% accurate from the start to avoid problems later.
- Create a username and password: Make sure it’s something secure and easy for you to remember, but not one that someone else can guess.
- Read the terms and conditions, then click the approval button if you agree. This will also require you to confirm that you meet the minimum age requirement and are a resident in Australia.
- Start betting: Browse the markets, place your bets, and enjoy the action responsibly.
Why There Aren’t Any Genuinely New Australian Betting Sites
Picklebet was the last addition to the list of new bookmakers in Australia when it launched a few years ago.
So why aren’t any bookies looking to enter the Australian market? Several reasons.
To operate legally in Australia, new bookmakers must obtain a licence from a state or territory regulator (often the Northern Territory Racing Commission). The application process involves rigorous checks on financial stability, systems, security, and compliance, which is expensive and time-consuming.
Australia’s gambling laws (such as the Interactive Gambling Act) impose strict rules on advertising, responsible gambling, player safeguards, self-exclusion systems (such as BetStop), and interaction limits. Complying with these ongoing requirements is another costly, hard-to-do task, with no guarantee it will pay off.
And it’s hard to compete with the established bookies, whose clients tend to be quite loyal. Trying to pry them away from those and towards new sports betting sites involves high marketing/acquisition costs, which may not prove successful in the long term.
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New Betting Sites in Australia FAQ
- Are there any new Australian betting sites?
The last one to enter the Australian betting market was Picklebet in 2021.
- Where can I find new betting sites in Australia?
At the moment, you can’t, but if there are new ones, you’ll find them on this very page.
- I can see several new betting sites on other sites. What is that about?
That’s because at other sites, they promote new bookies who are unlicensed to operate in Australia. We don’t because it’s not in your interest, so that’s why you won’t find any here.